The Washington Post wine columnist Dave McIntyre published a story celebrating the ways that wine lovers around the world are still sharing their love of wine with one another during the COVID-19 pandemic – albeit virtually. He provides context as to the various ways that people are coming together while enjoying wine, via social media platforms, Zoom, Google Hangouts, Skype etc. Additionally, he offers a few examples of how wineries are pivoting to create unique virtual experiences for their customers, like Gary Farrell Winery in Sonoma.
McIntyre explains that the winery “offered its club members a virtual tour of the Russian River Valley, through a tasting of pinot noir made by winemaker Theresa Heredia from vineyards throughout the appellation.” Club members are able to reserve 3 different experiences led by the winery’s sommeliers via reservations platform Tock. Read the full article here: https://www.washingtonpost.com/lifestyle/food/undeterred-by-social-distancing-wine-lovers-around-the-world-embrace-virtual-happy-hours-with-friends-and-family/2020/03/27/38deb388-6f74-11ea-a3ec-70d7479d83f0_story.html
Washington-Post-3_27_20Related Producers
Gary Farrell Winery
Russian River Valley, California
For over 40 years, Gary Farrell Winery has crafted small-lot artisan wines capturing balance and stylistic elegance from some of the finest vineyard sites in the Russian River Valley. Since 2014, the current owners have been dedicated to enhancing Gary Farrell’s legacy with a single-minded focus on quality, relying on rigorous vineyard selection, outstanding grower relationships and superior quality fruit.